Nordic Purchases Hallett Boats

[framer1]

I wonder if Nordic is going to continue to build Hallett under the Hallett name or under the Nordic name....

[jordy]

I wonder if Nordic is going to continue to build Hallett under the Hallett name or under the Nordic name....

They'd be stupid to lose the Hallett brand. That would be like buying Kleenex and rebranding. Hallett by Nordic (in smaller print) isn't a bad thing. Nordic is doing some cool shit these days. The Vector in composite form would be a machine to be reckoned with. Not sure about lightening up the bigger models as part of the appeal of the Hallett is the wave crushing braun. Lighten it up, and I don't know if you'd have the same ride. Sure, you'll pick something up on the top end, but you'll pay for it in snotty water.

[HB Vic]

Hallett is a huge brand name, I don't see them touching that in the slightest.

[Ziggy]

I wonder if Nordic is going to continue to build Hallett under the Hallett name or under the Nordic name....

Nordic already said they will remain seperate brands.

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