Quote Originally Posted by bb88 View Post
I hear you on all fronts. But the butts in the seats you speak of nowadays are the butts in their computer chairs. You would be money ahead putting all your chips on full blown online live coverage of events and make just as much sponsorship money.
The second part of the equation is attracting viewers to sites who receive ad dollars. Ad dollars allow media outlets to monetarily support these events, sometimes all the way down to individual teams or racers. It really is a trickle down effect. Social media cuts everyone, and I mean everyone, out of the loop if you really think about it