As a lifelong non-drinker, I have little to offer to this thread but I recognize the potential for the social aspect as my father stopped at the bar nearly every day after working as a bricklayer to cool down and tip a few. For me, alcohol and tobacco weren't the least bit appealing so I spent the equivalent amount on drag race cars, tractor trailer, boats, tools and shops. I've easily wasted as much money on them and I can't say I'm really ahead - it's just different that I like.